Social Media is about sociology and psychology more than technology
What is Social Media Marketing?
Social media marketing is the use of social media platforms to:
- connect with your audience to
- build your brand,
- increase sales, and
- drive website traffic.
This involves publishing great content on your social media profiles, listening to and engaging your followers, analyzing your results, and running social media advertisements.
How can Social Media Marketing help your business?
A good Social Media Marketing strategy supports your broader digital marketing plan. When done correctly it will generate conversation about your brand, products, and partners. Social listening is another benefit of SMM, this helps you understand what’s important to your audience and identify trends your target audience is following.
How do we use Social Media to help your business?
- we listen(continuously),
- then plan
- before we create.
As part of our listening, we deep dive into data and map persona’s to understand your audience to best plan our social media channel mix. Our add-on services such as community and reputation management then help to implement, coordinate and measure the goals we set out.
Need to speak to someone about Social Media Marketing for your business?
Fill out this quick form and we’ll setup a free consultation to get the ball rolling.
Or, give us a call on +27 (0)21 003 8047
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