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What is Competitor Research?

Competitor research, aka Competitor analysis, is pretty self-explanatory. Simply put, it is the act of studying your immediate and potential competitors in the market. But, while its definition may be simple, its execution is pivotal to the success of your business.

How can Competitor Research help your business?

By automating most of your marketing efforts, you will spend considerably less time and staff power on initiating marketing campaigns, freeing up your staff to focus on innovation and higher-tier objectives.

How do we use Competitor Research to help your business?

By implementing marketing automation systems, tailored to your specific needs, we can significantly streamline many of your marketing efforts, increasing the efficiency of your business operations. Additionally, by setting up various parameters that trigger specific responses depending on your customers’ online behaviour, we can provide them with a personalised experience such as user-specific product or service recommendations.
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