Enter New Markets With Supercharged Ideas
Preparing to debut a new product in a new market can be a daunting task for any business owner. For Indian-based company, Societe Generale, their new e-commerce app – CashBerry Business made its way across the ocean to help merchants create an online store for free.
The problem was breaking into the market blind, with zero insight and technical know-how of South Africa. CashBerry Business needed a creative agency that was well versed in the South African market and of course, we were very happy to oblige.
We had three tasks:
1) Launch the CashBerry Business app into the market.
Based on in-depth market research and real-time data, our team of creative strategists developed personas which informed content creation. Then we used these insights to produce compelling messaging and visuals that were tailored to appeal to their audience base.
Downloads In 120 Days
Social Media Reach